Visa has released a new version of its Financial Soccer game for the 2022 World Cup in Qatar. Users play as their favorite national team as they move the ball around the virtual field to score goals by correctly answering financial education questions. The game’s trivia includes money management questions related to budgeting, credit spending, and cryptocurrency education.
Visa debuted its free educational game Financial Football with the NFL in 2005 and has since made reruns around the World Cups in 2010, 2014 and 2018. This year, Visa’s game is the first to feature playable women’s national teams and the first to feature a mobile. app in the App Store and Google Play Store. Fans can also play on financialsoccer.com and world.financialfootball.com with gameplay available in English, Spanish, Arabic, Chinese, Japanese, Korean, French, Italian, German, Russian and Portuguese. The game features generic players for men’s and women’s national teams around the world.
Visa has released an educational video game that combines personal finance trivia with football competition.
“What we hope happens isn’t just someone playing the game,” said Hugh Norton, Visa’s Senior Director of Social Impact. “We hope you play the game and get to know a new concept, see something that you haven’t heard before. And it encourages the player to then take that next step and seek financial education.”
Norton called the game Visa’s most popular financial education tool worldwide and said it has played a total of some 20 million gameplays since its first computer iteration in 2005. Valued at over $170 million. Crypto.com is also a new sponsor of this year’s World Cup.
“Whether you’re talking about digital commerce or crypto, it’s so important to give people the knowledge they can to make informed and confident decisions,” Norton says. “Most of the game is certainly not focused on crypto. But there are some questions that try to help people understand some of the key questions about cryptocurrency.
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The game challenges players to answer money management questions on various difficulty levels to head off the field for a chance to score a goal.
Crypto.com offers a prepaid Visa card that allows owners to add funds using bank transfers, other credit/debit cards or cryptocurrency. In a January 2022 earnings call, Visa said its users have made $2.5 billion in crypto payments, but the cryptocurrency market has since plummeted amid the broader economic downturn. Other crypto exchanges to offer cards with Visa include Binance and Coinbase. Visa also has a partnership to support Micah Johnson, the former MLB player turned NFT artist.
In addition to personal financial literacy questions for consumers, Visa’s Financial Soccer will also offer a new game mode aimed at small business owners. These questions concern topics such as entrepreneurship, managing employees, inventories, invoices and other complex financial transactions.
We hope you play the game and get acquainted with a new concept, see something you haven’t heard before. And it encourages the player to then take that next step and seek financial education.
Visa will promote Financial Soccer in more than 100 markets and host live tournaments in the US, Mexico, Argentina, Brazil, Qatar, Ivory Coast and Senegal. The credit card company is also working with UK-based charity Street Child United and the Qatari foundation WISE to provide further financial education programs for children in the Middle East.
“Covid was interesting because we saw a really huge shift to online education,” Norton says. “At that time, you saw that these games became increasingly important for teachers who were looking for those online solutions in a classroom, looking for ways to interact with kids who are at home.”
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