Under the partnership, well-known esports names including Cloud9, Fnatic, NAVI, Ninjas in Pajamas, NRG, SK Gaming, T1, and Team Liquid will join the vibrant fantasy world of GOG and represent their brands as full-fledged playable characters. These characters will be tradeable as digital collectibles on the completely carbon neutral scale solution, Immutable X.
GOG’s unprecedented partnership with the world’s leading esports teams will help millions of their fans – in addition to more than 250,000 pre-registered players – into the future of web3 gaming.
“This is an incredible opportunity to partner with some of the most prominent and recognizable names in the professional esports space,” said Derek Lau , VP & Game Director for Guild of Guardians. “GOG is a mobile team RPG built for players and designed as a highly accessible game, making it the perfect gateway to the world of web3 for all players.”
This partnership allows esports enthusiasts to support their favorite teams and players in new and meaningful ways by representing their favorite team in-game through digital means. True digital ownership allows fans to create, own and trade their digital assets, in addition to competing with others to earn rewards.
Five of GOG’s partner organizations are among the top 10 most valuable esports teams in 2022, according to Forbes, and together the eight participants have a valuation of almost $2 Billion USD .
Likewise, the organizations have huge and active fan communities on their social media platforms, bringing together millions of esports enthusiasts. On Twitter alone, the teams are followed by more than 6.3 million users.
“We are excited to partner with Guild of Guardians in what we believe to be a tremendously symbiotic relationship for both our industries – gaming and esports. We firmly believe that integrating esports brands into games is the future, enabling allow closer interactions between fans and teams”
Pietro Fringuellic , chairman of the board of the World Esports Association (WESA). “We’re excited about the idea of digital ownership and the ability to earn and trade in-game characters.”
WESA includes five of the participating teams and has been chosen to develop a new commercial model for a unique historical partnership with a publisher.
This announcement is consistent with the continued growth in esports popularity, with estimated global revenue of $1.3 billion in 2022 .
Immutable, the company behind Guild of Guardians, also has a proven track record in the web3 gaming industry, with: raised $200 million in a Series C funding round last March.
For more information about Guild of Guardians please see HERE .
About Guild of Guardians
Already in development since March 2021 , Immutable and Stepico’s joint game project is a mobile RPG in which players summon guardians, join a guild and defend Elderym in this revolutionary fantasy RPG. The game combines high-quality gameplay, graphics, mechanics, and a sustainable reward system alongside an active, contributing community. There are already more than 250,000 pre-registered emails. Android and IOS releases are coming later this year. For more information visit: https://www.guildofguardians.com/
About Immutable Games Studio
Immutable Games Studio is the world leader in the development and publishing of web3 games. God’s Unchained pioneered the world’s first blockbuster NFT trading card game and is currently building the mobile multiplayer RPG Guild of Guardians.
Immutable Games Studio is part of The Immutable Group and promotes the next generation of web3 gaming, with a mission to make ownership and trading of assets in digital worlds real – through the power of immutable NFTs.
About WESA
Founded in 2016, WESA is the result of joint efforts between leading professional esports teams and ESL, the world’s largest esports company. Based on similar traditional sports associations, WESA is an open and inclusive organization that will further professionalize esports by introducing elements of player representation, standardized regulations and revenue shares for teams. WESA acts as a single point of contact for publishers to support and enhance sustainable growth of esports.
About Cloud9
Founded in 2013, Cloud9 has grown into one of the most recognizable esports organizations in the world. With industry-wide championships, unparalleled viewing hours, and extensive perk packages for players and staff, Cloud9 prides itself on being the best in all categories. Currently, Cloud9 has professional teams in Apex Legends, Chess, CS:GO, Fortnite, Halo, Hearthstone, League of Legends, Overwatch, Super Smash Bros. Melee, Teamfight Tactics, VALORANT, Wild Rift and World of Warcraft. For more information about Cloud9, visit https://www.cloud9.gg.
About Fnatic:
Fnatic is a global Esports performance brand headquartered in London . It is laser-focused on leveling up gamers, thanks to its digital ecosystem and physical products. Founded in 2004 by Sam Mathews Since then, Fnatic teams have claimed more than 200 championships in 30 different games and are one of the most successful esports brands of all time. In addition to winning prestigious championships, Fnatic’s mission is to be the flagship brand for performance. Fnatic is the channel through which the most forward-thinking brands communicate with Gen-Z and Millennials. It delivers industry-leading content, experiences and activations through its offices and facilities in cities between London and Tokyo . For more information, visit Fnatic.com.
About NAVIA
NAVI ( Natus Vincere ) is one of the leading esports clubs in the world, founded on December 17, 2009 in Kiev . Throughout its long history, the club has represented and conquered 24 disciplines $18,000,000 in prize money. NAVI became champion of The International in 2011, the major tournament PGL Major Stockholm 2021, and has won more than 100 gold medals in more than 250 championships. NAVI has more than 17M fans on social media and YouTube. In 2020 and 2021, the club became the second most watched esports organization in the world.
About Ninjas in Pajamas:
Ninjas in Pajamas is one of the most global export organizations in the world with export operations in the strongest game regions including America, Europe and Asia . We were born in 2000 and have pioneered the esports scene since its inception. We’ve earned our stripes by competing at the very highest level in nearly a dozen game titles and we never lose – we just win or learn. Our vision is to bring gaming culture to a world without borders.
About NRG
NRG is a professional gaming and entertainment company headquartered in Los Angeles, California . Founded in 2016, NRG has for the past decade embodied the excellence of competitive esports and the best of gaming culture. Known for championship teams and innovative gaming lifestyle content, NRG is one of the most viewed organizations in the world on Twitch and YouTube, and the most viewed organization across platforms in the world. North America for 2021.
About SK Gaming
SK Gaming is the most traditional esports organization and one of the world’s leading brands in competitive video games. Founded in 1997, Schroet Kommando has been shaping and inspiring the industry for over 25 years with a proven track record of business success. Over the past two decades, SK Gaming has built a legacy of achievement with over 75 major championships and a rich history of competitive excellence across multiple game titles and genres. SK Gaming strives to inspire young people to have goals and aspirations in life – leading by example with a true family-friendly approach while actively promoting youth development, equal opportunity and diversity.
About T1 Entertainment and Sports
T1 Entertainment & Sports is an award-winning global esports and gaming organization. Fielding professional rosters in League of Legends (LoL), VALORANT, Dota 2, Super Smash Bros, Overwatch and Splitgate. T1’s LoL team has won three World Championships, two MSI and eleven LCK titles, making it the most successful team of all time. For more information about T1 visit: www.t1.gg
About Team Liquid
Team Liquid was founded in 2000 in The Netherlands and has grown into one of the leading international multigame esports teams with training centers in Utrecht sao paul, Brazil and Los Angeles, California . Team Liquid has over 120 athletes competing in 19 different games, including all the major esports titles such as VALORANT, Rocket League, DOTA 2, League of Legends, CS:GO, Fortnite, Rainbow 6: Siege and more. Led by co-CEOs Steve Arhancet and Victor Goossens Team Liquid is one of the most successful esports teams in the Western market in terms of competitive performance and fan engagement across multiple sports.
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SOURCE Immutable Games Studio
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