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Kids these days have all kinds of memes, and most of them scare and confuse me. Then forgive me if it took me a while to understand the exact meaning of the “Semianual Sexyman Showdown”: a Twitter-hosted contest between several beautiful, fictional men for the title of “Ultimate Tumblr Sexyman”.

A sexy Tumblr guy, my many hours of research says, is really just a, uh, sexy guy? But on Tumblr? A sexy man on Tumblr. But, crucially, one with a sizable (and oh so vocal) fan base. The point of the showdown is to pit all of these favorites against each other in a brutal, sexy popularity contest.